Category Archives: Wholesale Fashion

The new LBD

Over our many years of working in the women’s wholesale fashion industry, we have seen trends come and go and we think we have a good idea of what women like to where. Many would assume that the staple in most women’s wardrobe is the Little Black Dress, or LBD for short. However, at Stylewise we believe the everyday staple are actually Jeans!

Jeans were invented by Jacob W. Davis in partnership with Levi Strauss & Co. in 1871, however the popularity of the Jeans as we know did not take off until the 1950’s and here at Stylewise we think we should celebrate Jeans for the versatile go-to item we know and love.

Come Rain or Shine

As per our earlier blog “Whatever the Weather” we picked some key women’s wholesale fashion items for keeping your customers on trend regardless of the weather and Jeans were on of our top 3 choices. Whether it’s glorious sunshine, or pouring with rain, Jeans have always been a firm favourite every season.

Jeggings These elasticated waist denim jeggings would be perfect for all seasons

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 From Day to Night

It’s not just the changing weather that Jeans can be relied upon either. From casual daytime looks to glam evening outfits, our wholesale ladies fashion Jeans can be dressed up or dressed down to suit every occasion.

jeans 1These dark wash fold over slim fit denim jeans would create the ideal look day or night

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 All shapes and colours

Don’t be fooled into thinking Jeans should be blue. The growing trend of “colour pop” have seen Jeans transform from traditional indigo blue, to pretty much any colour you can think of – the perfect way to transform any outfit. These are a popular ladies wholesale fashion choice!

jeans 3These distressed knew denim jeans come in a variety of colours and would brighten any outfit

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How to go from start-up to success

Fashion is a fast paced industry, with new trends and crazes appearing on the scene every week; sometimes it’s hard to keep up! Which is why we’ve picked out some of the industry’s best tips to help you turn your start up business into a successful fashion boutique.

  • Know your audience

When starting out, many businesses try to please everyone – but that is near-enough impossible. Focus on one target audience to begin with. Whether it’s young women, middle aged men, or children, establishing your audience will give you a direction of where to place your marketing efforts.

At Stylewise we specialise in wholesale women’s fashion – from casual tops and jeans, dresses for all occasions and accessories to match, you can browse and buy our products 24/7 on our website – www.stylewisedirect.com

  • Find the right wholesaler

Your business relies on the quality of its stock, so it’s really important to find reliable, well established wholesalers to work with. Price is obviously an important factor when choosing a wholesaler, but don’t forget quality, style and relevance are also just as important. Find a fashion wholesaler who understands the industry, who will keep you ahead of trends and will cater for your needs as a small fashion boutique.

At Stylewise Direct, we offer free next day UK delivery on orders over £400 to our clients as we know how important it is to get stock in as quickly as possible so you can start selling sooner.

  • Get online

Even if you don’t sell online, it’s important to have a website to showcase your stock. It is also imperative that your website is mobile friendly. Not only for your SEO rankings but 55% of people with smartphones shop online according to Ofcom – so it’s important that your website can easily be viewed across all devices. Your website is also a great platform to help promote any sales, offers or new product line launches. If you’re not technically minded or particularly creative, hire a web designer to create your site – a well-made and comprehensive website will be a great investment for your business.

Our website is updated every week with our latest stock, ready for our clients to purchase straight away. Take a look at our “New In” items for the latest wholesale ladies fashion styles.

  • Be social

Social media is becoming a necessity for all businesses – large or small. With 35% of all UK Twitter users having a keen interest in keeping up with the latest fashions, there is a huge potential market to engage with. With social media being so popular it gives you the perfect opportunity to advertise your clothes, promotions and news, as well as reach potential customers you may not have been able to with a high street shop alone. It is also a great source for industry news.

Follow us on Facebook & Twitter for all the latest news and products landing at Stylewise each day!

Growing a business is never easy, but with our smart and savvy tips, you can be on your way to growing your business and turning your dreams into a reality.

For more information about Stylewise Direct and our products, visit www.stylewisedirect.com

 

Carry on…wholesale

Making the move from a cash and carry approach to purchasing through an online fashion wholesaler.

Cash and carry is a popular way for many businesses to shop. They can purchase stock in high volumes with lower unit costs. However, it does come with its disadvantages and many business owners are now moving away from these traditional means and looking towards a more digital way of purchasing.

Online fashion wholesalers have become increasingly popular for a number of reasons which is why Stylewise Direct have taken their experience and knowledge of their physical cash and carry stores and made them available online for our customers. This means you get all the benefits of an offline wholesaler, online!

Payment methods:

With a cash and carry, the clue is in the name; cash. In today’s economic climate, not many businesses are able to readily obtain cash to invest in stock which may not sell straight away, especially if you are a small or a start-up business. With an online wholesaler such as Stylewise Direct, we accept credit and debit cards as well as PayPal, giving you more freedom to shop. So if you need to stock up on some fashion staples like our women’s jeans our payment methods make it easier for you and your business.

Time Saving:

When running a business, the last thing you have on your hands is time. So driving to a cash and carry, making your selections, queuing, paying, driving back and then unloading is extremely time consuming. Using an online fashion wholesaler means you can shop and pay without having to worry about wasting precious time getting to and from the wholesaler.

Ease of Use:

When shopping at a cash and carry, you are restricted to when you can shop by their opening hours. Online wholesalers are open 24/7. So if the only time you have to shop is at 10pm to get the new season of swimwear & beachwear, we are still open and you can shop at your leisure.

Delivery:

If you do not have a vehicle already, cash and carry shopping with require some mode of transport to bring back your purchases which can add to your expense. Many online wholesaler will offer free delivery on orders over certain amounts, for example at Stylewise Direct you we offer FREE delivery on orders over £400 so your customers can start shopping in your store for their perfect party dress straight away

At Stylewise Direct we are here to make running your business that little bit easier, so if you have any questions about purchasing wholesale items from our online store or setting up an account, please email us at help@stylewisedirect.com

Essential guide to wholesale fashion

Understanding wholesale fashion

Wholesale fashion can seem like a minefield at times and with so many wholesale companies on the market,  it’s hard to understand what it is they all do. At Stylewise Direct we know all there is to know about wholesale clothing, so here is our quick guide to understanding wholesale fashion.

What is wholesale fashion?

Wholesale fashion is clothing or accessories supplied to retailers at bulk buying discounted prices for them to sell in their retail outlets; whether that be in store or online. At Stylewise Direct we have the buying power to take advantage of great deals from manufacturers as well as surplus stock from designers and high street brands. This means we can offer quality wholesale clothing to retailers at great prices.

Who can buy wholesale fashion?

Many people believe that wholesale is only for large chain stores, however, wholesalers like Stylewise Direct are here to help and supply to a range of businesses. From retail shops, boutiques, E-bay / online retailers and start-up businesses, we can help and support the growth of your business through wholesale fashion.

How to buy wholesale fashion?

There are many ways to purchase stock through wholesale. There are cash and carries where you physically visit the wholesaler, or like Stylewise Direct where you can purchase products online at your own convenience. We pride ourselves on our offline wholesale approach through our online mobile friendly, easy to use website. With our simple to navigate categories, clear product description, high quality images and a straightforward checkout process, you can now shop and order our newest stock in just a few clicks

We offer FREE next day delivery on orders over £400 anywhere in the UK, which means you can start selling straight away.

Hopefully this guide has made things a little clearer and has answered some of your questions. If you need any more information, we have live chat help on our website or you can email us help@stylewisedirect.com.